Traeger Grills // Dir. Jeremy Miller // JMills Entertainment
Credits
Director: Jeremy Miller | @directorjeremymiller | https://jeremymillerdirector.com/
Producer: Talmage Cromar | @talmagecromar
Production Assistant: Andrew Holman | @andrew.r.holman |
Director of Photography: Drew Lauer | https://www.drewlauer.com/
1st AC: Andy Baker
B Cam Op: Andreas Petker | https://www.andreaspetker.net/
B Cam 1st AC: Kody Riekena
DIT: Peter Jodlowski | @peterjodz | https://www.peterjodlowski.com/
BTS Photographer: Nate Christenson
Gaffer: Jason Rogers
Best Boy Electric: Doug Arnold & Kory Mills
Key Grip: Jason Fife
G&E Swing: Barley Walser
Prod. Designer: Grant Aslett | @grantaslett
1st Asst Art Director: Meg Cabell | https://www.behance.net/megcabell/info
Art Dept PA: Cortni Wimberley | https://www.cortniwimberley.com/
Savor the Flavor: Drew Lauer's Cinematic Mastery in Traeger Grills App Launch
In the dynamic realm of culinary innovation, Traeger Grills takes center stage with the launch of its groundbreaking app, an event captured through the lens of director of photography Drew Lauer and directed by the visionary Jeremy Miller. This advertising masterpiece unveils a culinary symphony where the art of grilling meets the wizardry of technology.
Directed by Jeremy Miller, the video production delves into the heart of Traeger Grills' new app, a culinary powerhouse boasting over 1500 recipes curated by expert chefs and cooks. Lauer's role as a director of photography becomes pivotal in bringing this culinary tale to life, capturing the essence of the app's smart features and remote grill controls. The cinematic finesse elevates the app from a mere technological innovation to a sensory experience.
Lauer's slow-motion cinematography adds an extra layer of magic, turning the sizzle of grilling into a mesmerizing dance of flavors. Each frame becomes a visual feast, showcasing the precision of product cinematography as Traeger Grills' app becomes the hero. The artistry of slow-motion cinematography breathes life into the grill, making the launch more than just a tech event—it's a culinary celebration.
As a commercial cinematographer, Lauer ensures that every shot is a showcase of the app's capabilities. The advertising campaign seamlessly integrates the technology with the joy of grilling, making Traeger Grills not just a brand but a lifestyle. The synergy between Miller's direction and Lauer's cinematography turns the app launch into a cinematic experience, inviting viewers to savor the flavor in every frame.
In the world of Traeger Grills, Drew Lauer's lens transforms technology into a culinary muse. The app launch, under his cinematic mastery, becomes an ode to the art of slow-motion cinematography and the boundless possibilities of grilling.
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